The Miami subsidized flight is just an attempt to make good on the long overdue promises to the business community. The Miami based independent lawyers, CPA's and other professionals that oversee the finance side of the BVI do need a reliable way to get businesses services professionals back and forth to/from Miami. If they can get agreements with other airlines maybe some tourist will ride it. This is nothing more than a short term patch until the airport gets fixed. The BVI Government is covering all the start up costs, any losses, and guaranteeing a 20 percent return on any actual investment BVI Airways makes. FYI, the guy running BVI Airways lives on the West Coast. The key to visitor success is services from Boston, New York, and DC; that is where the bulk of the BVI market comes from.