Now I'm confused. Are there two Rima's? The one that Elaine showed on the video and this picture (taken yesterday)?

Rima's is located in the tallest building on Front Street. Tall, yellow, with flags on top. It's located across from the Sea View Hotel, right next to Ray's Jewelry. If you are looking at the Court House it's down on your left, on the same side of the street. The store is a lot smaller than their Pond Fill Road location. I didn't venture into the store, but did buy a souvenir necklace at the front desk.

The woman stated that they decided to open a Retail location after Covid-19 really hurt their wholesale business.