I think a good question to ask is, "what is the demographic of island visitors each year?" and "is there actually a deficit of young travelers to SXM?" I can't answer that but I can tell you one thing - building a Tacky Themed Vegas Resort Casino is not the answer to attracting the young crowd that will love and embrace SXM and make it their future caribbean home. Thats not what these properties are about and what they attract. They won't be promoting the island, they are promoting their brand ( PLANET HOLLYWOOD) and that there is yet another one of these all inclusive atrocities that their clientele can go to - same thing new location. They bank on their customers to never leave the property except for airport departure and to say "Wow, PH is always an amazing resort - can't wait to go to the new one in .... next time", not "wow SXM is an amazing island that i can't wait to come back to on my next vacation. I believe thats what everyone is thinking needs to happen for the health of SXM and it won't necessarily be happening with this crowd/resort. Plus, by bringing something like Planet Hollywood to SXM, it just really cheapens the island as a whole. Seriously Unfortunate!

Right now everyone is looking for unique, luxury and exclusivity. If in fact there is need for youth, the Island really needs to bring in boutique properties that will make the island more unique to the younger clientele with style but still keep a sense of island branding sophistication. That is what has been the surge in hospitality world wide and has brought young clientele to places you would never think would go. Attract young couples or family;'s that will continue to come back for more and perhaps invest in the island. ST Martin is an amazing island - there are many ways to do it without opening the door to something as ridiculous as PH. Its really a shame that the Dutch will allow anything to be built in ST. Martin. Thats what may be the real demise of the island.