I welcome a new resort but I believe PH is not the best choice for SXM...
Research and travel trends will show that although cruise travel is popular with all generations an all-inclusive resort is not.
Boomer, Millennial, Gen-Xer and Gen-Zer travel trends...
http://globetrendermagazine.com/2017/05/19/travel-trends-across-generations/Club Orient is going to have to market to the Millenials, Gen-Xer and Gen-Zers.
Here is a cute article addressing marketing.
"Words are words, but words change the world. They define people. And those definitions can mean a lot.
So what should we be saying to this brave new generation of Snapchat and Instagram?"
Go Nude.
Get Nude.
https://nudemovement.org/2016/07/30/why-i-no-longer-call-myself-a-nudist/